Marketing Content That Sells & How to Create It

Rieva Lesonsky wrote a very nice blog post ‘How to Create Marketing Content That Gets Attention” for the Small Business Administration's Blog.  But, it takes more that attention in order to create marketing content that sells. She does a great...

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4 Tips to Secure a Small Business Loan

When trying to secure a small business loan, there are 4 things to consider. In her article in the Hawaii Business Journal, Ms. Lee talks about the first “Know your credit score:…Your credit score is a crucial part of how...

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How to Write an Elevator Pitch is Under 10 Minutes

A strong elevator pitch is a primary tool when looking to raise funds.  Most entrepreneurs are so passionate about their ideas that it is really very challenging for them to write their elevator pitch succinctly.  So much is...

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3 Ways to Get the Best Talent More Often

Small businesses often struggle to get the best talent. Talent is the most value asset that businesses have. The most valuable assets of a 20th-century company were its production equipment. The most valuable asset...

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5 Hacks to Increase a Small Business Owner’s Long-term Success

Jeff Shurford says, “If you want to increase your odds of long-term success as a small business owner, it’s time to get strategic with your approach to growth.” We couldn’t agree more.  As we said in our blog...

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3 Avoidable Mistakes that Can Blow Your Pitch

The team at ProStrategix has attended countless pitches, and we’ve found that the 3 most avoidable mistakes that can blow your pitch are outlined below. Having an elevator pitch that is more than 5-10 seconds Investors are busy.  They...

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5 Shocking Mistakes Killing Your Growth

After helping numerous companies, we uncovered 5 common mistakes that may be killing your growth. You are just satisfying your customers, not fulfilling them It's a common misconception that satisfying your customers is enough. And, that's the first mistake that...

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4 Simple Steps to Write a Successful Marketing Plan

Here are 4 simple steps to write a successful marketing plan. These hacks are based on 20 years of experience writing marketing plans. While the means to reach the customer have completely changed, the fundamentals of communication have not. Complete a...

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5 Steps of Analyzing the Business Model

There are 5 key steps to take when analyzing a business model.  Over the years, we have helped a wide range of small business owners and found these 5 steps to be very helpful Defining the Ideal Customer Who...

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4 Simple Steps to Write a Successful Business Plan

Here are 4 simple steps to write a successful business plan: Step 1: Complete a Situational Analysis as the Basis of the Business Plan Who is your customer? Define the ideal target for your product or service. Why do they want...

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