Marketing Content That Sells & How to Create It

Rieva Lesonsky wrote a very nice blog post ‘How to Create Marketing Content That Gets Attention” for the Small Business Administration's Blog.  But, it takes more that attention in order to create marketing content that sells. She does a great...

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4 Simple Steps to Write a Successful Marketing Plan

Here are 4 simple steps to write a successful marketing plan. These hacks are based on 20 years of experience writing marketing plans. While the means to reach the customer have completely changed, the fundamentals of communication have not. Complete a...

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